 
            Insights
Studies, Success Stories, and Trends – Supporting Your Path to a Better Tomorrow.
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                        Success Story
                    
                
            
            Immersive platform for INEOS Automotive
                
                        Revolutionizing car purchases: INEOS and MHP unveil advanced interactive off-road configurator
                    
            
            
         
    
                    
                            23.02.2023
                    
                    
                        Blog
                    
                
            
            How Web3 can contribute to a #Better Tomorrow
                
                        Decentralization and Digital Ownership
                    
            
            
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                        Success Story
                    
                
            
            Electrifying – Lotus Eletre meets virtual reality
                
                        To stand out in the highly competitive electromobility market with the new battery-powered SUV Eletre, the automotive manufacturer Lotus decided to launch an immersive, interactive product visualization solution. The company relied on the expertise of MHP for the implementation in virtual reality.
                    
            
            
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                        Study
                    
                
            
            Online Car Sales Study 2023
                
                        The new Online Car Sales Study 2023: Digital readiness put to the test
                    
            
            
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                        Success Story
                    
                
            
            Success Story Deutsche Leasing
                
                        Deutsche Leasing AG: Ready for Upcoming Mobility Challenges
                    
            
            
         
    
                    
                    
                        Success Story
                    
                
            
            Success Story Aston Martin
                
                        How British luxury car manufacturer Aston Martin is wowing customers with a new online configurator
                    
            
            
         
    
                    
                    
                        Whitepaper
                    
                
            
            Enter the Car Subscription Market
                
                        Car Subscriptions – The right implementation strategy as a success factor in a scaling business model
                    
            
            
         
    
                    
                    
                        Whitepaper
                    
                
            
            Relevance to Customer
                
                        Your compass for customer centricity