Insights
Studies, Success Stories, and Trends – Supporting Your Path to a Better Tomorrow.
    
                    
                            06.10.2025
                    
                    
                        Blog
                    
                
            
            Experiential Commerce
                
                        Boost brand loyalty, differentiation, and relevance in digital commerce with experiential commerce. Find out more.
                    
            
            
        
    
                    
                    
                        Success Story
                    
                
            
            Porsche Passion Report
                
                        Learn how Porsche AG, together with MHP and Qualtrics, has modernized its experience management – making it scalable, integrated and customer-centric.
                    
            
            
        
    
                    
                            20.08.2025
                    
                    
                        Blog
                    
                
            
            Goodbye Super App, Hello Digital Companion
                
                        Super apps are just the beginning: boost customer engagement with your digital companion
                    
            
            
        
    
                    
                    
                        Success Story
                    
                
            
            Lease & drive: A new touchpoint is born
                
                        For Deutsche Leasing AG, MHP is developing the S-Mobility Portal, an innovative, standard-setting sales portal for commercial customers.
                    
            
            
        
    
                    
                            05.05.2025
                    
                    
                        Blog
                    
                
            
            Welcome to the Communiverse
                
                        Why strong communities are the future of brands
                    
            
            
        
    
                    
                    
                        Whitepaper
                    
                
            
            Online Car Sales 2025
                
                        More conversion in car sales through optimized sales journeys: Dropout risks, Success factors, Tips
                    
            
            
        
    
                    
                    
                        Study
                    
                
            
            Value Added Services for OEMs
                
                        Discover how innovative strategies like Charging Lounges, Automated Pitstops, and Loyalty Programs strengthen customer retention. 
                    
            
            
        
    
                    
                    
                        Trendreport
                    
                
            
            The Future of B2B Commerce
                
                        People or machines? A race to the bottom or race to the top? Major platforms or specialized niche markets? The future of B2B commerce will require us all to make significant strategic decisions.
                    
            
            
        
    
                    
                            21.10.2024
                    
                    
                        Blog
                    
                
            
            Data-Driven After-Sales Strategies: How to Keep Mechanical Engineering Profitable
                
                        Increase customer satisfaction through optimized After-Sales Services
                    
            
            
        
    
                    
                            11.07.2024
                    
                    
                        Blog
                    
                
            
            Use of Spatial Computing to Increase Efficiency and Reduce Costs
                
                        Spatial Computing: Learn how to revolutionize production and training with mixed and virtual reality!
                    
            
            
        
    
                    
                            02.05.2024
                    
                    
                        Blog
                    
                
            
            Green Loyalty: Optimize Your Loyalty Management
                
                        Discover how you can use green loyalty to boost your customer retention and combine sustainability with business success.
                    
            
            
        
    
                    
                            23.01.2024
                    
                    
                        Blog
                    
                
            
            Omnichannel Analytics
                
                        Omnichannel Analytics for Seamless Customer Experiences