SAP Automotive Forum 2016


MHP will be a main sponsor at the SAP Automotive Forum "Transformation in the Driver’s Seat" in Stuttgart

"According to a current study, 82 per cent of industry experts expect drastic changes in the business models of automobile companies. Company boards of director accordingly see networking and digitalization as revolutionary megatrends. How can you identify the opportunities arising from this paradigm change - and set up the right strategy? Experts will discuss what is moving the industry at the 15th SAP Automotive Forum in Stuttgart."

MHP as a main sponsor will be represented with a stand, a presentation and a contribution to the panel discussion on the theme "Can we ignore how the car of tomorrow will change our business IT?" Find out how we can support you in your projects as a digitalization expert and automotive partner number 1. In addition, you can speak with our experts about the following topics:

Drive BIG DATA! In our MHPRaceLab, you sit in the driver's seat and experience analytics and visualization in real time, and thus experience Big Data at first hand. The driver receives evaluation of his driving behavior and the condition of the vehicle in real time. Over 200 sensor data are collected and made available for subsequent optimization.

Delivery 4.0 - the mobile parcel delivery booth With Delivery 4.0, the transport service provider delivers packages directly to the personal mobile package station - the networked automobile. The messenger receives a digital one-time key and can then deliver packages to the parked vehicle. This saves time and therefore the costs for the "last mile". A digital value-added service which makes new business models possible for manufacturers and ensures great convenience for customers.

Virtual Reality is becoming a matter of course. The product and service experience can already today be greatly enhanced with very simple, widespread means such as the Google Cardboard. The almost tangible quality of additional equipment offers great potential for providers. The showroom of the future can thus be reduced in size close to the city center and even be transposed to within your own four walls.

Our MHP experts' contributions:

Panel discussion on Wednesday, 15.06.2016
16:50: Can We Ignore How the Car of Tomorrow Will Change Our Business IT?

MHPexpert on the panel:
Dr. Oliver Kelkar (Associated Partner at MHP)

Our expert presentation on Thursday, 16.06.2016
13:45: Porsche Delights Customers with the SAP Hybris Marketing Solution and MHP Analytics

Dr. Robert Marek (Partner at MHP)
Kai Grünholz (Manager CRM at Porsche)

Visit us also at our MHPstand and look forward to a thrilling test ride in our MHPRaceLab. We look forward to exchanging ideas and opinions with you!

More information on the SAP Automotive Forum 2016 can be found here.

> Register now


Beginn: 06/15/2016, 08:30 (CET)
Ende: 06/16/2016, 16:00 (CET)

Language: German


Face-to-face event


ICS Congresscenter Stuttgart